Introduction
The consumer world today is rapidly changing. Long gone is the era of passive consumerism, these days consumers want to have their say on every product and service they invest in. And with the cutthroat competition, companies are actively seeking ways to gain more leverage through innovation. With the birth of a whole new universe of social media, businesses play an entirely different ballgame.
Is Your Business Social Enough?
Today, social media platforms have invaded and taken over public consciousness. It has become a big part of day to day routines and an indispensable communication tool for people to connect and stay in touch. Consumers have used social media presence as one of the integral basis of a company’s legitimacy, reliability and viability. Businesses today are judged based on their Facebook or LinkedIn profiles, and consumers expect companies to respond to the concerns and queries they have tweeted within the day or within the hour.
Suffice it to say, social media has managed to steal the thunder away from traditional marketing methods. Modern marketing strategies today have a mix of social media tactics as its integral component for reaching business goals.
Discover the Social 5-Pack
Highly competitive companies have taken the aggressive path and actively pursued the “Social 5-Pack”, made up of: Facebook, Twitter, Google+, LinkedIn and YouTube. This is in line with the aim to engage their target market and existing client base in order to fill the top of the sales funnel as well as understand the prevailing consumer preferences and behaviors to ensure brand loyalty.
However, signing up and maintaining multiple accounts on all social networking sites is not as easy as it seems. Jumping right in without any in-depth understanding of the social media process can prove to be potentially detrimental for a company, which can lead to exposing its online presence at serious risk and leading it towards an unproductive direction.
Take the Reins of Your Online Presence
Given the power of social media, it is critically important for businesses to work through their strategies and develop processes to lead to scalability, efficiency, and successful social engagement. This eBook provides you all the necessary information to understand the full potential of social media, as well as how your business can harness its latent power so you can make smarter decisions on how your organization can effectively incorporate it into your company’s marketing and communications mix.
If you want to drive your business forward, you need to make sure it stays social, current and relevant in consumers’ consciousness. Discover how social media can become your most effective and influential marketing workhorse. This eBook will equip you will all the important information on how to get started and how you can use social media to your full advantage and rake its long-term rewards.
Introducing: The Ultimate Social Media Plan!
A complete, no holds barred, step-by-step guide to using social media for your business in the least amount of time. I’ll show you what to do and how to do it.
What’s exactly inside this guide?
- You’ll discover what social media is and how to use it to create social buzz so people can spread the word about your products/services or business in general.
- How to convert leads into sales in social media. Learn the 3 stages to make the most out of your social media platforms and calculate your return on investment.
- How to develop a winning social media marketing plan.
- Discover the 7 essential steps for creating a successful social media strategy
- The golden rules of social media
- How to setup and manage a Facebook Page that works. What is is? Why use it? Setting it all up, configuring and optimizing, engaging your customers + more.
- How to Tweet your way to online prominence using Twitter.com – Why use it? How to build and attract followers + more.
- LinkedIn strategies to build your network.
- How to use Google+ to expand your circle. What is Google+ and why use it?
- YouTube social media plan. Why use it? Thought leadership and expertise. Marketing and advertising and how to optimize your YouTube Videos to get more traffic to your websites.
- + much, much more!